We start with the original source
We use the source that made the data. We tell you who the number describes, where it applies, and when it was collected.
We keep the source and the limits next to each number.
Statistics should link to the agency, university, research publisher, or study sponsor that made the data. A news story can add context, but it does not replace an available original table, report, questionnaire, or dataset.
Every number must keep the group counted, place, dates, definition, and uncertainty note.